16
January
2019

Olivia Culpo promotes girl power through her new collaboration with Express

16 Jan 2019 | Camilla Suarez

Miss Universe 2012 Olivia Culpo has been a very prominent figure in the social sphere ever since her big win in the pageant world. Since then, she was able to create a name for herself as an influencer in the fashion world as well. As her official website says about her, “She’s gone on to work extensively in the modelling, fashion, and beauty space, and loves to share everything from makeup tips to cooking recipes with her followers.”

 

Olivia Culpo promotes girl power through her new collaboration with Express

 

Recently the 26-year-old American beauty took to her official Instagram account to announce her collaboration as well as give a piece of her mind about ‘Girl Power’. Olivia started by writing, “Standing together. Building each other up and never tearing each other down. Celebrating each other’s success. Being a shoulder to lean on. Reminding each other that ‘perfection’ doesn’t exist and its pursuit is a waste of time and energy. Reciprocating kindness and empathy. Accepting each other no matter where we are in life, where we’ve been or where we’re headed... ‘Come as you are, not as you think you should be’. True girl power does not discriminate, hate or judge.”

Olivia then commenced promoting her collaboration with Express. Promoting her new line of clothing, named ‘GLR PWR’, she wrote, “This one goes out to all my girl followers because I love you so much! We all know that finding a true friendship that embodies ‘girl power’ can be really difficult. I always say ‘You get what you give’. So hopefully this will inspire us all to work a little harder toward genuine support and love for one another and we can call it a win-win situation for everyone. Together we are stronger. What does girl power mean to you?”

 

Olivia Culpo promotes girl power through her new collaboration with Express

 

Just a few hours ago, Olivia released a video regarding the same launch wearing the quirky and attractive dresses that she has created through a beautiful photoshoot on her official Instagram account. In the promotional video, there was a clip quoting her that said, “My collection was made to make women feel powerful.” At the end of the video, the tagline of her clothing line said, “Curated for fearless women with lots to accomplish.”

 

 

Seem like Olivia is down with the basic definition of girl power. It is clear that she wants to empower women and encourage them to stand strong for each other, support each other and spread more of that amazing and uplifting power. Kudos to Olivia and her initiative!