In a dazzling display of beauty, grace, and environmental advocacy, Irha Mel Alfeche has been crowned Miss Philippines Earth 2024. The grand coronation night took place on May 21, 2024, at the grandiose Okada Manila, with Irha Mel Alfeche emerging victorious among a field of talented and passionate contestants.

Irha Mel Alfeche, a 24-year-old environmental science graduate from Davao City, captivated both the judges and the audience with her compelling advocacy for sustainable living and biodiversity conservation. Her eloquent answers during the Q&A portion highlighted her deep understanding of environmental issues and her commitment to making a difference.

The Miss Philippines Earth pageant, renowned for its emphasis on environmental awareness, tasks its winners with promoting eco-friendly practices and initiatives. Irha Mel Alfeche’s project focuses on the conservation of endangered species in the Philippines, aiming to raise awareness and foster community involvement in wildlife protection.

As the new Miss Philippines Earth, Irha Mel Alfeche will represent the country at the Miss Earth 2024 international pageant, where she will continue to advocate for environmental stewardship on a global stage. Her win is not only a personal triumph but also a significant step towards a greener and more sustainable future for the Philippines.