The Miss Universe organization is one of the largest beauty pageant organization in the world being one of the most prestigious crowns in the pageant industry. The organization has recently stepped up to rebrand their advocacy as they shared, “The Miss Universe Organization exists to advocate for a future forged by women. We believe a confident woman can change the world, and the first step is showing up as your beautifully authentic self.”

On the mission to promote ‘Beautifully Confident’ women all over the world, the organization is now being led by two amazing women including, Amy Emmerich as CEO and Paula Shugart as the President of the MUO.

The organization also released an official announcement as they stated, “We are excited to share the evolution of our tagline with you. In its origin, Miss Universe existed to identify the most confidently beautiful women. Our organization has a legacy of championing strong females and our evolution speaks to the rick heritage. Now, as the organization continues to grow, we know that beauty is about who we are and how we show up, Beautifully Confident.”

They further added, “The Miss Universe Global Ambassador is always insightful, innovative, audacious and powered by her beliefs while still committed to respecting the rights, difference and dignity of others. Our ambassadors build strong societal foundations across the globe that foster a sense of belonging.”

The organization is honored to embark this journey of advocating for a future forged by women. The Miss Universe Organization is a global, inclusive organization that celebrates women of all cultures and backgrounds and empowers them to realize their goals through experiences that build self- confidence and create opportunities for success. Miss Universe 2022, the 71st edition of the pageant, will be held later this year, venue and date is yet to be announced. Harnaaz Sandhu of India Miss Universe 2021 will crown her successor at the end of the event finale.