Jharana Bajracharya was crowned Miss World Nepal 1997 on 10th October 1997. There were two contests organised separately in 1997; at first Kathmandu Jaycees organised the pageant to select Miss Nepal, later that same year Hidden Treasure went on their own to organise Miss World Nepal where Jharna was crowned. She became the first Nepali winner to represent the country at Miss World stage. After winning the title she went on to rule the film industry of Nepal and is also popular as a renowned model in Nepal.